New Enrollment campaign leans in to UNCG’s greatest strength: its students
![Student looks into microscope as part of "Be You" enrollment campaign.](https://www.uncg.edu/wp-content/uploads/2023/03/be-you-campaign-288043-F-1024x577.jpg)
The collaborative effort between University Communications, Enrollment Communications, and marketing research has led to a new campaign that emphasizes prospective students, and how UNCG will help them become who they dream to be.